About Experience Skills Portfolio Contact
Available for full-time & project-based work

Artem Kim B2B Copywriter &
Content Strategist

Crypto · iGaming · Tech

7+ years crafting retention content and multi-channel campaigns that drive measurable results. Lifted CTR on push notifications by 35%, achieved 18–22% open rates on reactivation flows, and managed teams that collectively delivered for projects raising $3M+.

0+ Years Experience
0% CTR Improvement
0M+ Funds Raised
0K+ Subscribers Managed
18–22% OR
+35% CTR
5 Team
30+ Campaigns
$3M+ Raised
500K+ Subs

Experience

NDA iGaming

Copywriter (Project Contract)

Sep 2025 – Feb 2026
  • Designed and launched 30+ multi-channel retention campaigns (push, web-push, SMS, pop-up) with segmentation across VIP, casual, and dormant users.
  • Weekly A/B tests on headlines, offers, and CTAs — average CTR improved by 35% across all tested variants vs. baseline.
  • Built automated reactivation sequences: Open Rate reached 18–22% against a team average of 9–11%.
Retention A/B Testing Push Campaigns Segmentation

GetPR.io

Head of Copywriting / Managing Editor

Jun 2024 – Aug 2025
  • Led a team of 5 copywriters on 4 crypto and iGaming accounts; managed task allocation, deadlines, and brand voice consistency.
  • Introduced structured brief reviews — reduced revision rounds by 30%.
  • Oversaw full production: SEO articles, lead magnets, landing pages, email campaigns — from brief to delivery.
Team Lead SEO Content Production Crypto

Magnetto.pro

Content Strategist / Copywriter

Mar 2022 – May 2024
  • Content strategy and copy for 10+ Telegram channels (500K+ subscribers): crypto, VC, economics, iGaming.
  • Advertising creatives for Bybit, SiGMA, and Softswiss — tone and messaging adapted per channel audience.
  • Developed TOV frameworks and channel positioning; built editorial structure: warm-up → expert content → CTA.
Telegram Content Strategy Brand Voice Advertising

TruePNL

Copywriter & Social Media Manager

Apr 2020 – Jan 2022
  • Wrote all UX copy for a crypto launchpad: onboarding flows, UI labels, error and empty states — focused on conversion and friction reduction.
  • Coordinated KOL network with 150K+ combined followers: briefs, placements, and tailored promotional copy.
UX Writing KOL Marketing Social Media

Envinary Group

Copywriter / Content Strategist

Jun 2018 – Feb 2020
  • Content strategy and copy for ICO launches in crypto and edtech: landing pages, PR materials, social campaigns.
  • Investor materials for portfolio projects that collectively raised $3M+ from business angels and private investors.
ICO Investor Relations PR Landing Pages

Skills & Expertise

Content Creation

Landing Pages Email & Push Campaigns UX Copy SEO Articles Lead Magnets Telegram Content PR & Speeches

Core Expertise

Multi-channel Retention Brand Voice Development A/B Testing Content Strategy Data-driven Optimisation

Tools

Google Analytics ChatGPT & Claude Notion Google Workspace

Languages

English — C1 Russian — Native Turkish — B1

Education

Özyeğin University, Istanbul

BA, International Business & Trade, 2018

Portfolio

+35% CTR
iGaming Retention

Multi-Channel Retention Campaigns

30+ retention campaigns across push, web-push, SMS, and pop-up channels with VIP/casual/dormant segmentation.

35% CTR Lift
30+ Campaigns
22% OR
Email Automation

Reactivation Email Sequences

Automated reactivation flows that achieved 18–22% open rates against a team average of 9–11%.

22% Open Rate
2x vs. Baseline
500K+ Subs
Telegram Content Strategy

Telegram Channel Network

Content strategy and copywriting for 10+ Telegram channels across crypto, VC, economics, and iGaming verticals.

500K+ Subscribers
10+ Channels
-30% Revisions
Brand Voice Team Management

Copywriting Team Leadership

Led 5 copywriters across 4 crypto and iGaming accounts with structured briefs, reducing revision rounds by 30%.

5 Team Size
4 Accounts
$3M+ Raised
ICO Investor Relations

Investor Materials & ICO Copy

Pitch decks, whitepapers, and PR materials for crypto and edtech projects that collectively raised $3M+ from investors.

$3M+ Raised
Multiple Projects
UX Copy
UX Writing Crypto Platform

Crypto Launchpad UX Copy

Complete UX copy for a crypto launchpad: onboarding flows, UI labels, error states — optimized for conversion and friction reduction.

Full UX Overhaul
150K+ KOL Reach

Get in Touch

Looking for a B2B copywriter who understands crypto, iGaming, and tech? I'm available for both full-time roles and project-based contracts. Let's discuss how I can help elevate your content game.